👋 Hello, I'm Ahmed
I’m a Lead UX Designer with over 8 years of experience building user-centered digital products — spanning SaaS platforms, web applications, physical interfaces, and phygital ecosystems.
My journey bridges creative thinking and strategic execution. I’ve collaborated with global brands like Mercedes-Benz, Maxon, and Rens, designing experiences that simplify complexity, scale efficiently, and drive both user satisfaction and business results.
🧠My UX Philosophy
I believe in design with intention — rooted in real user needs, validated by data, and aligned with product strategy. My process combines user research, systems thinking, and lean experimentation to deliver elegant, high-impact solutions.
I’m most engaged when solving complex, multi-layered problems: from onboarding and user flows to internal tools, dashboards, and cross-platform experiences.
🎯 How I Work
Whether I’m leading product discovery, mapping journeys, or prototyping interaction models, I bring clarity and structure to every phase of design. I collaborate closely with engineers, product owners, researchers, and marketers — making design a connective tissue within teams.
As a senior contributor, I also mentor junior designers, facilitate critique sessions, and push for design systems that scale across teams and products.
📈 Impact-Driven Design
I measure success not just in pixels, but in outcomes:
Reduced onboarding time by 30% in a B2B SaaS tool
Increased user task completion in an XR app by 25%
Launched scalable design systems used across 4+ products
A balance of usability, delight, and product scalability guides my work.